About No.3 Fine Jewelry

No.3 Fine Jewelry is a Woman and Minority-Owned Fine Jewelry Store With Nearly a Decade of Experience in Celebrating Beautiful, Modern Design for Life's Occasions and the Everyday

“We try to carry a collection that can offer something for everyone—
something that’s elegant yet never feels stuffy.”—Jenny Chung Seeger

Founded in 2013 by Jenny Chung Seeger—longtime boutique owner, mother of two, and trusted jewelry connoisseur—No.3 Fine Jewelry has been celebrating modern design and timeless craftsmanship for nearly a decade. Since its opening in San Francisco’s Russian Hill, No.3 has nearly tripled its curated collection, now representing over 32 artisans from around the world and expanding its custom in-house lines and heirloom resetting services. Its home on 2354 Polk has been called a “modern day jewel box” by Architectural Digest and a “must-see” by Vogue France.

Those in search of the perfect engagement ring will find everything from large antique diamonds and modern cuts and colors to sapphires, gray diamonds, opals, and more. Fans of any of the designers stocked at No.3 can count on the team’s long-standing relationship with each designer to order direct from their collections or to commission a piece of their own. Those with completely custom designs in mind can bring their ideas to life with the help of No.3’s dedicated team and talented bench. 

The No.3 Fine Jewelry motto is simple: the perfect ring is simply the one that you fall in love with—and good design should never be behind lock and key.

In addition to engagement rings, No.3 carries over 200 bands as well as a rotating collection of necklaces, bracelets, and earrings that make it your one-stop-shop any time of the year, no matter what you’re looking for. Not in San Francisco? No.3 Fine Jewelry ships worldwide and also takes virtual consultations. Shop the full collection today.

MEET THE NO.3 TEAM

Jenny Chung Seeger, Founder & Owner
In 2008, Jenny Chung Seeger began her foray into the boutique retail industry when she opened clothing store Acrimony in San Francisco’s Hayes Valley. Dedicated to providing the best in emerging and hard to come by contemporary designers, Acrimony’s curated collection made it easy for shoppers to discover new trends and evolve their style. In 2011, Jenny opened Acrimony’s sister shop ACRE/SF in North Beach, blending her love for clothing and coffee. Finally in 2013, she opened her third shop—No.3 Fine Jewelry—in response to customers who pressed for more from her then small collection. And simply put, the magic began—the collection grew and grew and grew into one of California’s must-see jewelry stores.

When she isn’t slinging bling at No.3, Jenny is an active mom to Graham, 5, and Eliette, 3, an avid glamper, michelada connoisseur, and lover of the arts. 

Melissa Baer, Sales Manager and Fine Jewelry Specialist
Our newest fine jewelry specialist, Melissa Baer joined the No.3 team in 2019. She is the president of the Women’s Jewelry Association and a GIA Accredited Jewelry Professional. Melissa knows her moon phases, all things kombucha, and can relate if you like dope sneakers.

Chi Dilag, Lead Designer and Fine Jewelry Specialist
A jewelry designer herself, Chi Dilag has been with the No.3 team since 2018. Her artistry has been seen in many of our custom cluster designs, and her knack for bringing stones to life make her an irreplaceable part of the No.3 team. Chi is mama to baby James and bakes the most amazing cookies.

Lisa Hoang, Director of Sales
One of the kindest, most honest diamond dealers you’ll ever meet, Lisa Hoang has been with the No.3 team since 2017. Her expertise in our operations ensures that the shop runs smoothly, and her award-winning nails are also heavily featured on the No.3 Instagram—yep, those are her nails! Lisa is a new mom to the cutest baby boy, Lincoln.  

Marcus Leung, Director of Merchandising and Buying
Since his time at Acrimony back in 2009, Marcus Leung has been a wealth of knowledge of all things material, designer, and more. At No.3 Fine Jewelry, Marcus is a “human wikipedia,” whose knowledge and expertise of stones, metals, and settings has helped hundreds of buyers find their perfect treasure. Marcus is father to the cutest dog Kobi and an avid cook. 

Melissa Scoppa, Production Manager
A jewelry designer by trade with years of hands-on production experience, Melissa Scoppa joined the team in 2021. Her appreciation of true craftsmanship and the logistics behind every piece—big or small—keeps our operations going and our jewelry moving. Melissa is also the President Elect of the Women's Jewelry Association.

 

Krystina Tran, Director of Marketing
With her eye for sophisticated composition and love of jewelry, the arts, and good data, Krystina Tran joined the No.3 team as Director of Marketing in 2021. If you have any questions about our social media channels or want to inquire about marketing collaborations, get in touch! Krystina enjoys cozy sweaters, fresh coffee, live concerts, and exploring new cities.

ABOUT THE SPACE ON 2354 POLK

Designed by San Francisco's own Geremia Design (Autocamp, Sunset Magazine, Dropbox), the interior of No.3 Fine Jewelry is an intentional reflection of the shop's ethos and energy. The collection sparkles from behind low-lying cases that invite customers to reach and browse, allowing a more intimate shopping experience that reflects the nature of our connection with fine jewelry. Read more about the space in this piece by Architectural Digest.